# Sesami > Sesami is a booking platform for service businesses and retailers. Take bookings for services, classes and events — online or in person — and charge at booking or at the counter. Sesami is a booking platform for service businesses and retailers. It ships as two surfaces: the **Sesami Shopify app** for daily operations (dashboard, upcoming bookings, calendar, services, settings) and the **Sesami Admin Portal** for advanced configuration (resources, buffer times, group bookings, Google Calendar sync, Flows, users, apps, API tokens, advanced analytics). Its distinguishing capability is that a booking behaves like any other product in commerce: a customer can book now and pay later at the merchant's point of sale, where the booking drops into the cart and is rung up alongside retail items in a single checkout. Bookings are therefore tracked as sales, not as a siloed payment. Notes for machines reading this file: - The product name is spelled **Sesami**, never "Sesame". - Customer-facing terminology is **booking**, not "appointment". - Every page below has a Markdown twin at the same path with a `.md` suffix. - Industry pages open with a self-contained answer, then list what that trade takes bookings for, then answer the questions merchants in it actually ask. ## Product - [Pricing](https://sesami.co/pricing/): Plans and what each tier includes - [Apps](https://sesami.co/apps/): Integrations that extend Sesami, including Klaviyo - [Platform](https://sesami.co/platform/): Capability overview: instant booking, check-in, Flows, commerce, AI agent access - [Get started](https://sesami.co/start/): Choose the Shopify app or the standalone Sesami route ## Industries - [Spa und Wellness](https://sesami.co/industries/de/spas/): Gesichtsbehandlungen, Massagen, Thermalanwendungen und Tageskarten, auf deiner Seite gebucht und zusammen mit dem verkauften Sortiment kassiert. - [Spas et bien-être](https://sesami.co/industries/fr/spas/): Soins du visage, massages, parcours thermaux et entrées à la journée, réservés sur votre site et encaissés avec les produits vendus. - [Spas and wellness](https://sesami.co/industries/spas/): Facials, massages, thermal sessions and day passes, booked on your own site and rung up with the retail they sell. - [Weingüter](https://sesami.co/industries/de/wineries/): Verkostungen, Führungen und private Veranstaltungen, über deinen Shop verkauft und im Verkostungsraum abgerechnet. - [Domaines viticoles](https://sesami.co/industries/fr/wineries/): Dégustations, visites et événements privés, vendus depuis votre boutique et encaissés au caveau. - [Wineries](https://sesami.co/industries/wineries/): Tastings, tours and private events, sold from your own store and rung up in the tasting room. - [Schmuck](https://sesami.co/industries/de/jewelry/): Stilberatung, Sonderanfertigungen, Piercings und Reparaturen, über deinen Shop gebucht. - [Joaillerie](https://sesami.co/industries/fr/jewelry/): Conseils de style, créations sur mesure, perçages et réparations, réservés sur votre boutique. - [Jewelry](https://sesami.co/industries/jewelry/): Styling appointments, bespoke consultations, piercings and repairs, booked on your own store. - [Beauty and skincare](https://sesami.co/industries/beauty-retail/): Consultations, treatments and masterclasses, on your own site and in the same basket as your products. - [Beauty und Hautpflege](https://sesami.co/industries/de/beauty-retail/): Beratungen, Behandlungen und Masterclasses, auf deiner Seite und im selben Warenkorb wie deine Produkte. - [Beauté et soins](https://sesami.co/industries/fr/beauty-retail/): Diagnostics, soins et masterclasses, sur votre site et dans le même panier que vos produits. - [Brillen](https://sesami.co/industries/de/eyewear/): Stilberatung, Anpassungen und Justierungen, über deinen Shop gebucht. - [Eyewear](https://sesami.co/industries/eyewear/): Styling appointments, fittings and adjustments, booked on your own store. - [Optique](https://sesami.co/industries/fr/eyewear/): Conseils de style, ajustements et réglages, réservés sur votre boutique. - [Duft](https://sesami.co/industries/de/fragrance/): Duftberatungen, Sitzungen an der Duftbar und Workshops zum Mischen, über deinen Shop. - [Parfumerie](https://sesami.co/industries/fr/fragrance/): Conseils olfactifs, séances au bar à parfums et ateliers de création, sur votre boutique. - [Fragrance](https://sesami.co/industries/fragrance/): Scent consultations, fragrance bar sessions and blending workshops, on your own store. - [All industries](https://sesami.co/industries/): Every trade with a page of its own ## Feature detail - [Instant Booking](https://sesami.co/platform/instant-booking/): Take a booking in one step, with no checkout in the way. Best for free and pay-later bookings, where every extra field costs you a customer. - [Check-in](https://sesami.co/platform/check-in/): Mark customers as arrived, in store or online, and trigger the follow-up that should only reach the people who actually showed up. - [Sesami Flows](https://sesami.co/platform/flows/): Automate the messages around a booking. Reminders, follow-ups and webhooks, scheduled off events your customers generate rather than a list you maintain. ## Integrations - [Klaviyo](https://sesami.co/apps/klaviyo/): Every booking, reschedule and check-in becomes a Klaviyo event, so the messages around a booking come from the same place as the rest of your marketing. ## Company - [About](https://sesami.co/about/): What Sesami is and who builds it - [Partners](https://sesami.co/partners/): Agency and platform partnerships - [Contact](https://sesami.co/contact/): How to reach the team - [Privacy & Terms](https://sesami.co/privacy-policy/): Legal terms and privacy policy ## Writing - [Blog](https://sesami.co/blog/): 18 posts on product news and service commerce - [Introducing the All-New Sesami App on Shopify](https://sesami.co/blog/introducing-the-all-new-sesami-app-on-shopify/): Product Launch Hi, I’m Ehsan, co-founder of Sesami — and today I have a big announcement. After years of running and improving our original Shopify app,… - [Sesami Unwrapped 2024](https://sesami.co/blog/2024-unwrapped/): The year we rebuilt the booking experience, shipped the Admin Portal, launched analytics, rewrote the Shopify POS integration, and opened the platform up with apps and an API. - [2024 will be a blast with all the new Sesami features!](https://sesami.co/blog/2024-will-be-a-blast-with-all-the-new-sesami-features/): Happy 2024!In 2023, we took commerce to 1000s of new businesses. We continued our mission to enable retail and service businesses with booking, commerce,… - [Black Friday and Cyber Monday are not only for selling products!](https://sesami.co/blog/black-friday-and-cyber-monday-are-not-only-for-selling-products/): In BFCM 2023, it’s the best time to focus on selling services this holiday season for three good reasons: 1. Consumer spending on services was expected to… - [Klaviyo and Sesami Partnership](https://sesami.co/blog/klaviyo-and-sesami-partnership/): The partnership between Klaviyo and Sesami is a game-changer in the world of service commerce. This collaboration promises to revolutionize the way… - [Sesami is the Shopify Commerce Award Winner: Best Omnichannel Experience](https://sesami.co/blog/sesami-is-the-shopify-commerce-award-winner-best-omnichannel-experience/): We are honored to be named the Shopify Commerce Awards Winner for the Best Omnichannel Experience 🏆 We worked so hard to help merchants globally offering… - [Reimagine Your Retail Business (on Shopify) For BFCM – 15 Point Checklist](https://sesami.co/blog/retail-business-holiday-season-preparation-checklist/): With the holiday season around the corner, it’s time for marketers to gear up for the biggest sales event – Black Friday Cyber Monday (BFCM). This season… - [How to sell services on Shopify – A Quick Guide](https://sesami.co/blog/how-to-sell-services-on-shopify/): Let’s face it, customer behaviour has been changing drastically for a long time. The days when would-be customers responded well to the hard sell are a… - [A Handy Business Reopening Checklist – COVID-19](https://sesami.co/blog/covid19-business-reopening-checklist/): We’re in the throes of 2020, and it’s hard not to acknowledge the fact that uncertainty is the name of the game. While no one is exempt from the effects… - [Get in on the Action: Black Friday Cyber Monday for Service Businesses](https://sesami.co/blog/get-in-on-the-action-black-friday-cyber-monday-for-service-businesses/): In North America, sales for Black Friday and Cyber Monday – November 29 to December 1 – are expected to be around $87 billion USD. November 11 marked… ## Other pages - [About](https://sesami.co/about/): Sesami exists because time is worth selling as well as things. How a booking app for Shopify became a commerce platform for service businesses. - [Acuity Scheduling vs Sesami](https://sesami.co/comparisons/acuity-scheduling-vs-sesami/): Acuity is a lightweight scheduler for one calendar. Sesami handles locations, staff and equipment, paid or free. Where each one fits. - [Boulevard vs Sesami](https://sesami.co/comparisons/boulevard-vs-sesami/): Boulevard is a front desk and scheduling system for salons and med spas. Sesami is a modern booking platform for the same businesses. Where each fits. - [Calendly vs Sesami](https://sesami.co/comparisons/calendly-vs-sesami/): Calendly books meetings. Sesami books services: a room, a car, a chair, a class, at one of your locations. Which you need, and why. - [Contact](https://sesami.co/contact/): Talk to Sesami. Offices in Irvine, California and Montreal, Canada, plus help desk, email and chat. - [Mindbody vs Sesami](https://sesami.co/comparisons/mindbody-vs-sesami/): Mindbody runs a studio's back office and brings its own marketplace audience. Sesami is a modern booking platform you install yourself. Where each fits. - [Privacy Policy](https://sesami.co/privacy-policy/): How Sesami collects, uses and protects personal information, and the choices you have over your data. - [Site Credits](https://sesami.co/site-credits/): The illustrators, photographers and libraries whose work appears on sesami.co. - [Zenoti vs Sesami](https://sesami.co/comparisons/zenoti-vs-sesami/): Zenoti is an operating system for large beauty and wellness groups. Sesami is a modern booking platform you install yourself. Where each fits. ## Elsewhere - [Sesami on the Shopify App Store](https://apps.shopify.com/sesami): install the app - [Help center](https://help.sesami.co): merchant-facing documentation - [Developer portal](https://sesami.dev): API docs, SDK docs, building Sesami apps - [Live demo](https://demo.sesami.co): a real booking flow to try - [Service status](https://status.sesami.co): uptime and incidents ## Optional - [Full text of this site](https://sesami.co/llms-full.txt): Every page and post inlined as Markdown - [RSS feed](https://sesami.co/rss.xml): Blog updates - [Sitemap](https://sesami.co/sitemap-index.xml): Every indexable URL